Business Source Complete (EBSCO) is a great database to get ejournal articles but did you know there are thousands of company reports on it as well? Lots of them are provided by MarketLine – a leading business information company specialising in industry analysis across the Healthcare, Technology, Automotive, Energy, Consumer Markets, and Financial Services sectors.
These reports include company overviews, PEST, SWOT and revenue analyses, a list of competitors plus predictions and forecasts.
To find a profile of particular public (and some private) companies on EBSCO:
- Click on the Company Profiles link in the Browse column.
- Enter the name of the company in the Browse box. You can enter all or part of the name. Click on the Browse button to view the list of results.
- Click on the company that matches your criteria to see its details as well as more information related to the company.
- To view the profile click on the MarketLine Report link.
Here are just a few examples of some MarketLine company reports:
- China Construction Bank Corporation
- Ford Motor Company
- Qatar Petroleum
- Virgin Atlantic Airways