Monthly Archives: October 2010

How can I find quality information on the Internet?

If you do find yourself resorting to a Google search it’s vital that you evaluate any website you wish to take information from. This evaluation should be based on a number of criteria: Accuracy Are sources acknowledged with footnotes or links to other web resources? If there are links to other sources, do they seem… Read more

Setting up alerts on Zetoc

Zetoc is an alerts database for approximately 20,000 current journals and 16,000 conference proceedings. To create an alert on Zetoc: Click on the ‘Zetoc Alert’ link on the front page. Choose ‘Cambridge, University of’ from the ‘Universities’ drop-down menu, click on ‘Go’ and log in with your Raven username and password. Enter your email address… Read more

Where can I access full-text market research reports?

You can access full-text market research reports on the following databases: ABI Inform Complete From the initial database screen, click on the ‘Browse’ tab and then on ‘FirstResearch’ or ‘Just-Series Market Research Reports’. The ‘BMI Industry Reports’ are also a useful source of information. IBIS World Industry and market reports database covering UK, US, China… Read more

Where can I find past MBA projects?

You can search for past MBA research projects on the following sites: CJBS Intranet (only CJBS students): a list of all past MBA projects available as reference can be found here. It includes links to those available as full-text. (NB: if working off campus you will need your Intranet password) Library Catalogue (LibrarySearch): all projects… Read more